Articles

  • Walking together

5 Ways Improve Client and Caregiver Compatibility

As a home care business owner, how do you keep your clients and caregivers happy? What do you do if someone isn’t happy? As you juggle schedules, billing, and various clients and caregivers, one way to strive to keep everyone satisfied is by matching the right client with [...]

Feb 22, 2017|Articles|0 Comments
  • Couple kissing

4 Ways to Brighten Valentine’s Day for Seniors

Happy Valentine's Day! Although Valentine's Day is today, that doesn’t mean you can’t celebrate those you love and care for all year round. Valentine’s Day is the perfect opportunity to brighten your clients' day by showing them how much they mean to you. This past year was a difficult one [...]

Feb 14, 2017|Articles|0 Comments
  • Senior Woman In Discussion With Health Visitor At Home

Improving Communication Between Home Care Providers and Clients

In an industry where trust is essential in building client relationships, communication is key. Although communication between client and caregiver is important, it's even more important between client and provider. The goal in improving communication is to create a strong bond between your office staff and your client. With the high levels [...]

Feb 7, 2017|Articles|0 Comments
  • businessmen explaining report sales to client

3 Industry Insights Every Home Care Provider Should Know for 2017

As we commence the survey for the 2017 Home Care Benchmarking Study, I want to focus on a few of the many popular and useful benchmarks from the past seven years of doing the Study. The particular benchmarks that I am focusing on today are areas we often see home [...]

Feb 1, 2017|Articles|0 Comments
  • social media_feature

6 Social Media Tips Every Home Care Owner Should Know

Social media is an important aspect of your digital marketing campaign. With social media gaining popularity every year, it is essential for small business owners to adapt their marketing strategies to accommodate this trend. Before you begin posting, sit down and decided what goals you want from your social media [...]

Jan 24, 2017|Articles|Comments Off on 6 Social Media Tips Every Home Care Owner Should Know
  • marketing_feauture

7 Basics of Marketing for the New Home Care Owner

As famous businessman, Dave Ramsey, said, “People are in such a hurry to launch their product or business that they seldom look at marketing from a bird’s eye view and they don’t create a systematic plan.” Marketing can be an intimidating endeavor, especially if it’s not in your wheelhouse. [...]

Jan 16, 2017|Articles|Comments Off on 7 Basics of Marketing for the New Home Care Owner
  • graphs_feature

What is the Home Care Benchmarking Study?

About the Study At Home Care Pulse, our mission is to provide home care providers with the resources and data they need to succeed, and we have done this through our annual Home Care Benchmarking Study. Since 2010, we have partnered with the Home Care Association of America (HCAOA) [...]

Jan 10, 2017|Articles|Comments Off on What is the Home Care Benchmarking Study?
  • woman-and-ipad_feature

How Managing Your Online Presence Can Build Your Home Care Business

Social media, SEO, blogging—keeping up with your online presence can be an overwhelming and time consuming task. What are the latest Search Engine Optimization (SEO) strategies? Is blogging really necessary? How can I get more online reviews? Every home care business owner has asked himself these questions at one point [...]

Jan 3, 2017|Articles|Comments Off on How Managing Your Online Presence Can Build Your Home Care Business
  • 2017new-year_feature

Happy New Year 2017

Happy New Year! As Rainer Maria Rilke said, "And now we welcome the new year, full of things that have never been." What a great sentiment! The new year is a great time to reflect on the past year and look forward to the possibilities the new year will bring. Completing our Home [...]

Jan 3, 2017|Articles|Comments Off on Happy New Year 2017
  • books_feature

Aaron Marcum’s Top 5 Books for Home Care Business Owners

As a small business owner, you are most likely a constant learner. You constantly strive to learn about your employees, home care, and how to run successfully run your business. Though there are few books specifically directed to Home Care Businesses, there are many general business books that can help [...]

Dec 28, 2016|Articles|Comments Off on Aaron Marcum’s Top 5 Books for Home Care Business Owners
Load More Posts