home care management

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7 Basics of Marketing for the New Home Care Owner

As famous businessman, Dave Ramsey, said, “People are in such a hurry to launch their product or business that they seldom look at marketing from a bird’s eye view and they don’t create a systematic plan.” Marketing can be an intimidating endeavor, especially if it’s not in your wheelhouse. [...]

Jan 16, 2017|Articles|0 Comments
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What is the Home Care Benchmarking Study?

About the Study At Home Care Pulse, our mission is to provide home care providers with the resources and data they need to succeed, and we have done this through our annual Home Care Benchmarking Study. Since 2010, we have partnered with the Home Care Association of America (HCAOA) [...]

Jan 10, 2017|Articles|0 Comments
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How Managing Your Online Presence Can Build Your Home Care Business

Social media, SEO, blogging—keeping up with your online presence can be an overwhelming and time consuming task. What are the latest Search Engine Optimization (SEO) strategies? Is blogging really necessary? How can I get more online reviews? Every home care business owner has asked himself these questions at one point [...]

Jan 3, 2017|Articles|0 Comments
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Happy New Year 2017

Happy New Year! As Rainer Maria Rilke said, "And now we welcome the new year, full of things that have never been." What a great sentiment! The new year is a great time to reflect on the past year and look forward to the possibilities the new year will bring. Completing our Home [...]

Jan 3, 2017|Articles|0 Comments
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How to Manage Your Time as a Home Care Owner

“Work smarter, not harder.” At some point in your business career, you have heard this phrase. You have bought planners and purchased apps to prioritize and schedule your day in hopes that you will become more efficient. You have days where you manage your time very well and accomplish [...]

Dec 19, 2016|Articles|0 Comments
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Why Did You Start Your Home Care Business?

Many home care providers start their home care agency because they are driven by a desire to make a difference. When you started your home care agency, you did it for a reason. Whether it was personal or business related, you started it because you wanted to make a difference [...]

Dec 6, 2016|Articles|0 Comments
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Part 1: The Importance of Creating a Strategic Plan for 2017

With 2016 coming to a close, it’s time to look to the new year and decide what goals you have for your home care business. What changes do want to make for 2017? What worked in 2016, and what didn’t? Where do you see your business going? With the [...]

Nov 9, 2016|Articles|1 Comment
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How to Self-Advertise Your Home Care Business

Self-advertising can be an overwhelming venture. As a new or budding home care business owner, you may not be able to afford the best marketing methods, so you are left to self-advertise. With self-promotion, there is a fine line between getting your brand out in the community and bragging [...]

Jul 29, 2016|Articles|2 Comments
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The Effects of Staffing on Business Growth

Miscalculating your staffing needs can have a crippling effect on the growth of your home care business. While your company may be able to carry the weight of extra employees for a while, over time the company will sink under the unnecessary weight. Similarly, if you hire too few employees, [...]

Jun 2, 2016|Articles|1 Comment
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5 Things that Set a Provider Apart from the Rest

Owning a home care business is a stressful endeavor. Between balancing caregiver morale and customer satisfaction, your hands are full. However, being busy doesn’t mean you can’t find areas of your business to improve. In the 2016 Home Care Benchmarking Study, we asked hundreds of home care providers what qualities [...]

May 30, 2016|Articles|0 Comments
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