marketing tools

  • senior couple using tablet at restaurant

How to Write Effective Marketing Emails

As you glance over your flooded inbox each morning, it only takes a few seconds to determine which emails demand your attention and which can go straight to the trash unopened. Sorting emails into that “unimportant” category is easy. Does it have an overblown subject line? Is it too long? [...]

Feb 15, 2016|Articles|1 Comment
  • woman typing on a keyboard

How to Write and Send a Press Release for Your Home Care Business

Whether you just won a Best of Home Care Award, signed a new partnership, or started a new senior program, your hard work is newsworthy. So why aren’t you making the news? Perhaps like many providers, you understand the importance of contacting media outlets, but you don’t know where [...]

Jan 27, 2016|Articles|0 Comments
  • business-woman-typing-feat

5 Ways to Use LinkedIn to Promote Your Home Care Business

Many home care providers have taken significant steps recently to advance their online and social media presence, including setting up webpages, blogs, and Facebook and Twitter accounts. Many providers, however, have yet to take advantage of LinkedIn as a company marketing resource. Though it may seem like just another social [...]

Jan 8, 2016|Articles|0 Comments
  • VANTAGE

VANTAGE Begins Today: A Letter from Aaron Marcum, CEO of Home Care Pulse

The following is a letter from Home Care Pulse CEO Aaron Marcum to all Home Care Pulse customers, regarding the launch of VANTAGE, powered by Home Care Pulse. VANTAGE provides home care business owners with the information and tools they need to build a successful home care business. Learn more about VANTAGE. Today is [...]

Jul 1, 2014|Articles|0 Comments
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