Having caregivers who are loyal, good caregivers and promoters of your business requires some effort on your part. The good news: this work is not only an important investment in your valuable caregivers, it’s easily integrated into home care agencies. The first step is to hire and continue developing a shared purpose. If they share your agencies purpose and are connected to both your business and the work, they will be an excellent representation of what sets you apart. Second, provide them with continued opportunities for growth through additional training. Third, take care of your caregivers. Even the simplest forms of gratitude go a long way in helping caregivers know they are appreciated and valued. The combination of these efforts leads to caregivers becoming promoters of your business. Not just in gaining more clients, but also finding more quality caregivers.
Just as keeping your clients satisfied is related to how long you continue providing them your services, keeping your caregivers engaged and happy in your business has an overall impact on how long they work for you. Visit with your caregivers to see where you might be able to improve their job satisfaction. Work with a third-party company, such as Home Care Pulse, to give them an unbiased ear to both provide positive feedback and concerns. You’ll find, through encouraging and rewarding positive behavior, your agency will increase its ability to keep caregivers longer and have a greater advantage in meeting the challenges of caregiver supply and demand.