Burnout in home care is a very real problem. By implementing a process, you’ll be able to build a team you can depend on, allowing you to spend your time more effectively in and out of the office.
As many of you know, starting a home care business takes patience, perseverance, and hard work. Back in 2002, I decided to start my own home care agency. After two years, I experienced a tremendous amount of growth, but I was exhausted. My home life included eating a quick dinner, playing for just a short amount of time with my four children, visiting briefly with my wife, and running back to the office to work, often until 1 a.m. in the morning. I realized this was no way to live and became determined to get back in control of my business.
To help me regain control over my life and my home care business, I began to develop specific home care business systems designed to help me get back in control of my business and my life. By 2007, I had completely implemented these successful systems into my businesses. I had time at night to spend with my family, and plenty of time during the day to work on specific business items in the office.
My home care business continued growing to the point I could move my family north and manage it from afar. In 2009, I sold the business and started Home Care Pulse. Home Care Pulse has helped hundreds of home care owners by enabling them to use business structures we’ve continued developing from what made my home care business successful.
How to Run a Home Care Business That Doesn’t Run You
Remember Your “Why”
In 2004, I came to the hard conclusion I had lost my “Why”. Being somewhat consumed with the business, I lost the passion for the thing I cared most about: serving others, specifically those involved with home care. When you reconnect with your why and find a renewed love and passion for your home care business, you can start prioritizing it appropriately and building a team of people who share your same passions.
Share Your “Why”
Make sure potential and current employees share your “Why”. Do they understand the job you are asking them to do? Is it something they are passionate about? And, do they have the skills (or are they teachable) to do the task? This can help when you are delegating assignments to employees or when you are hiring new ones. If you don’t have the skills or passion to do manage your business’s finances, instead of neglecting the task, find someone who gets it, wants it, and has the capacity to do it. (Read the book “Traction” by Gino Wickman to learn more about this concept) Your business will start running much smoother and you will have time to focus on the skills you do have.
Define Your Core Values
Figuring out your core values is extremely important. For my home care business, the core values I instilled in the company were: