Business Development Representative


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Company Description

Home Care Pulse is a B2B software-as-a-service company serving North America’s fastest-growing labor market—in-home senior care. As the market leader in North America, our technology, survey, and training solutions are used by everything from mom-and-pop small businesses to billion-dollar care organizations. Ultimately, our services impact the lives of hundreds of thousands of seniors every year.

Are you ready to work at HCP?

  • Build an exciting career in the SaaS, healthcare technology, and home care industry with an award-winning, fast-growing company.
  • Experience a startup/agency culture but with the stability of a company who’s been in business for 10+ years (fun AND stable!)
  • Work with some of the largest agencies, technology vendors, and healthcare tech on the planet!
  • Be a part of a company that has been recognized multiple times as the best place to work.

We believe in living our Core Values. We hire, fire, review, recognize, and reward-based upon these values.

  • Service Minded – A can-do attitude. Generous with our time. Selfless.
  • Passionate – Contributing. Positive attitude. Shared WHY.
  • Results-Driven – Ownership. Forward-thinking. Pro-active. Committed.
  • Problem Solver – Resourceful. Collaborative. Attentive. Data-driven.
  • Continuous Learning – Teachable. Humble. Vulnerable. Insightful.

Home Care Pulse is growing quickly, and we are looking to add talented and dedicated people to our team. As a member of our business development team, you will prospect and acquire new clients daily from various inbound and outbound lead sources. We are looking for a qualified and competitive Business Development Representative to join our rapidly growing Sales and Marketing team. The BDR is usually the first interaction a prospect has with Home Care Pulse and an essential component of the rapidly growing sales organization. BDR’s focus on bridging the gap between marketing and sales by prospecting into organizations to uncover potential opportunities then introducing the appropriate Account Executive. This is a team-oriented position that offers a clear career path and excellent earning potential within Sales and Marketing. We are looking for candidates who are driven, energetic, and as intelligent as our solution.

The ideal candidate is passionate about achievement, draws energy from working with people and takes ownership of the business development process to maximum effectiveness. The ideal candidate will have the drive and tenacity to achieve or exceed productivity, appointment setting, and revenue targets while effectively assisting potential customers with their inquiries.

At Home Care Pulse, our goal is to have a positive impact on the lives of millions of aging seniors and home care recipients across North America. We do this by working closely with home care providers to gauge the quality of care they provide. We do what we do because we believe that every person deserves to be cared for with dignity, respect, and love.

Duties and Corresponding Responsibilities:

  • Working with the Director of Business Development and Marketing team.
  • Understand the competitive landscape, and customer needs to effectively position Home Care Pule solutions
  • Effectively articulate the Home Care Pulse value proposition to prospective customers
  • Create new contacts and leads in the system to prospect into while actively building a pipeline of qualified sales opportunities
  • Keep HubSpot up-to-date with lead activity and qualification notes
  • Adhere to lead qualification standards
  • Meet a quota of contacts per day with strategic preparation, and deliver consistently against quota of monthly/quarterly Accepted Leads and Qualified Sales Opportunities
  • Work with counterparts in sales to identify qualification improvements and ensure only qualified leads are passed
  • Proactively provide closed-loop feedback on programs, messaging and processes to ensure continuous optimization and improvement
  • Ensuring that all current and potential customers who have expressed interest in learning more about the Home Care Pulse programs and services are contacted in a timely and efficient manner and in conjunction with the established company guidelines
  • Developing business opportunity within specific geographies
  • Achieving productivity, appointment setting, and revenue targets while responding efficiently to customer inquiries


  • Qualifications:
  • Team player, with a strong self-starter attitude
  • Provide support for marketing activities and events
  • Familiarity with consultative selling methodologies
  • High-caliber phone and listening skills. You must be engaging, compelling and articulate over the phone, and professional in email communications
  • Ability to handle objections and educate prospects in a consultative manner
  • Confident, positive, energetic, professional and team-oriented attitude
  • Superior interpersonal, communication and problem-solving skills
  • Self-motivated with the ability to prioritize and manage competing demands in a fast-paced environment
  • Has excellent organizational, time management, and follow-up skills
  • Outstanding customer service
  • Ability to build meaningful connections and rapport quickly and loves meeting new people
  • Successfully working independently as a member of a close-knit team
  • Career and goal oriented
  • Ability to learn and assimilate new information quickly
  • Flexibility to adjust to dynamic work environments with the ability to contribute to growing and improving team processes
  • Experience working with Executives

Please DO apply if:

  • You are looking for an opportunity to use your skills to make a positive impact on the company, and those you work with.
  • You have proven appointment setting skills and are organized in your approach to work and life.
  • You like working with people and delivering results.
  • You have a passion for changing lives, specifically the lives of the elderly and those who care for them.
  • You are positive and enjoy setting goals
  • You love helping individual’s problem solve

DO NOT apply if:

  • You want a job where there are no minimum requirements and no stress in meeting your goals and targets.
  • You want a job that does not challenge your quick start skills.
  • You have a habit of not being punctual.
  • You do not like talking to people on the telephone.
  • You’re looking for a short-term position. We want someone that is committed to be with our organization for the long term with potential growth opportunities within the company.
  • You tend to be shy and are easily discouraged.
  • You dislike being held accountable for your performance.

Position Details

Location(s): Rexburg, ID
Reporting to: Director of Sales
Status: Full-Time/Part-Time

Our Core Values

At Home Care Pulse we hire, fire, review, recognize, and reward based upon these values. Please do not apply if you cannot live by these core values:

  • Results Driven

  • Problem Solver

  • Service-Minded

  • Continuous Learner

  • Passionate

Our Hiring Process

Applicants are vetted to determine right-fit candidates.
Initial Call
Chat over the phone with hiring manager to get to know you better.
Team Interview

Share your experience and participate in a quick skills assessment


Final Meeting –Offer Extended
Concluding meeting with leadership including a personalized offer.


Career Launch
Start your career with HCP.

Why Work for Home Care Pulse?

Flexible Schedules

A career with us allows you to improve your skills, while also having the flexibility to make time for family, school, and other priorities.

Competitive Pay

We pay what it takes to attract and keep good talent.

Unlimited PTO + Paid Holidays

We encourage a healthy work-life balance and we back it with an unlimited PTO policy with minimums.

Opportunities for Advancement

We’re growing fast, we promote from within, and we invest in people. Come grow with us.

Always Closed on Sundays

We will never ask you to come into work on a Sunday. That’s a promise.

Work Remote

Results matter more than when or where you work. We have team members coast to coast and we’re not looking back.

Health Insurance

Get the care you need with our competitive insurance plans.

401K Plans

Accelerate your retirement savings with excellent Roth and traditional 401K plans.

Gym Membership Reimbursement

Your physical and mental health are important to us.

100% Paid Dental Insurance

Need dental work or a cleaning? It’s covered.

100% Paid Vision Insurance

We make sure your eye health is taken care of.

Bonuses & Recognition

We invest in a culture of recognition. We utilize Bonusly to empower all employees to give and receive frequent recognition bonuses.

Team Lunches

Even as a remote company we all feast together with monthly DoorDash credits.

Team Activities

Ping pong, escape rooms, and other team activities. We know how to work hard and play hard.

Mental Health Support

We make sure our benefits include care for your mind and wellbeing.

Make a Difference

Make a difference in the life of care providers and those they care for.

Start your career with
Home Care Pulse

We have offices in Rexburg, Idaho and Durham, North Carolina
with remote workers across the country. We are looking for
talented individuals to join our growing team.