About Home Care Pulse

Home Care Pulse is a B2B software-as-a-service company serving North America’s fastest-growing labor market-in-home senior care. As the market leader in North America, our technology, survey, and training solutions are used by everything from mom-and-pop small businesses to billion-dollar care organizations. Ultimately, our services impact the lives of hundreds of thousands of seniors every year.

Our Core Values

At Home Care Pulse we hire, fire, review, recognize, and reward based upon these values. Please do not apply if you cannot live by these core values:

Results Driven

Problem Solver

Service Minded

Continuous Learner


About This Role

If you’re a great writer who is passionate about helping small businesses grow and is constantly reading and soaking up new information, this job might be for you.

Our company is gaining traction and growing rapidly. We offer a unique product to the fastest-growing industry in the United States—in-home senior care—and we’re already the recognized thought leaders in the space. Those who join our team now will have opportunities to grow with the company as we expand product offerings and move into new markets.

While our culture is relaxed, this job is both fast-paced and challenging. We typically pay more than most companies in the area because we expect more. To succeed, you’ll need a high level of initiative, a constant push to learn, and a willingness to embrace constructive criticism.

Location: Durham, NC; Rexburg, ID; or Remote
Company: Home Care Pulse
Reporting to: Director of Growth Marketing
Status: Full-Time
Compensation: Based on Experience
Apply Now

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  • Help to expand our empire of educational content for small business owners and franchise executives

  • Write marketing content including emails, blogs, conference presentations, and website copy

  • Take part in discussions about our overall marketing strategy

  • Assist with other marketing/writing/data analysis projects as needed

Necessary Qualifications

  • A very strong writer, with a good ear for brand voice

  • Able to quickly learn the landscape of a niche industry

  • Able to understand and relate to the challenges small business owners face

  • Able to analyze data and come to thoughtful and actionable conclusions

  • Someone who exemplifies our Core Values (service-minded, problem-solving, continuously learning, driven, and passionate)

Preferred (not required)

  • Experience in management at a small business, with profit/loss, marketing, and/or staffing responsibilities

  • Experience in B2B content marketing and email marketing

  • Experience working with data in Google Analytics, Excel, and a CRM such as HubSpot or Salesforce

  • Experience building and optimizing WordPress sites

  • Basic skills with Adobe Creative Suite

  • Experience in account management, B2B sales, or partner management

Apply Now

Why Work for Home Care Pulse?

Work Remote

Results matter more than when or where you work. We have team members coast to coast and we’re not looking back.

Flexible Schedules

A career with us allows you to improve your skills, while also having the flexibility to make time for family, school, and other priorities.

Generous PTO + Paid Holidays

We encourage a healthy work-life balance. Get all your vacation time up front at the start of the year.

Competitive Pay

We pay what it takes to attract and keep good talent.

Opportunities for Advancement

We’re growing fast, we promote from within, and we invest in people. Come grow with us.

Gym Membership Reimbursement

Your physical and mental health are important to us.

Team Activities

Ping pong, escape rooms, and other team activities. We know how to work hard and play hard.

Team Lunches

Even as a remote company we all feast together with monthly DoorDash credits.

401K Plans

Accelerate your retirement savings with excellent Roth and traditional 401K plans.

100% Paid Dental Insurance

Need dental work or a cleaning? It’s covered.

100% Paid Vision Insurance

We make sure your eye health is taken care of.

Disability Insurance

We want to make sure you’re covered in case of a life-changing event or event that renders you unable to work.

Other Bonuses

Like going above and beyond? We have frequent opportunities to earn a little extra.

Always Closed on Sundays

We will never ask you to come into work on a Sunday. That’s a promise.

Make a Difference

Make a difference in the life of care providers and those they care for.