How They Used Review Manager
Review Manager allows Gaby to request reviews from clients and caregivers through SMS or email, all within a few clicks.
“With Review Manager, we can send them a text with a link. It’s convenient and it’s professional-looking. We can even track if they open the message. . . it’s much easier this way and we don’t have to be on their tail about leaving a review.”
Tools within Review Manager also allow Gaby to directly respond to reviews, track overall sentiment and view every online review (across various websites) in one place.
Gaby found the personalization feature helpful, as she’s strategic with who she invites to leave a review. With Review Manager, Gaby also has the flexibility to send a mass blast or choose who she asks for reviews so that their new reviews are coming from their most excited, loyal advocates.
When personalization isn’t necessary, Gaby uses one of the templates provided by Home Care Pulse to make sending requests for reviews quick and easy.
While reviews in general are great, what’s said in them holds the most value.
Gaby encourages any caregiver who leaves a review to provide detail. “Don’t just put 5 stars,” she reminds them. “Tell people what you like about working here!” This provides more valuable insights for review readers and better feedback for Gaby.
She’s also been able to leverage reviews into an employee referral program. If a caregiver leaves a review, refers a friend who gets hired, and is working 30+ hours per week themselves (calculated on a 12-week rolling average), they receive a $100 bonus. This is part of Arosa’s companywide program, but Gaby added in the extra condition of leaving a review to further strengthen their employment brand.