Guy Tommasi thinks most home care providers are missing the boat.
With almost three decades of health care experience, Guy has a passion for serving people and a sharp understanding of what healthcare professionals look for in care partners.
His agency, LIFETIME Care at Home, a 20 year affiliate of VNA Community Healthcare & Hospice, has grown rapidly over the last 9 years since adopting a data/metric-producing business model.
“Most home care agencies don’t realize how critical it is to gather the right data,” says Guy—and it’s an advantage that’s put him ahead.
His approach is simple: he uses Home Care Pulse surveys to gather client/caregiver satisfaction scores, and uses this data (paired with readmission rates) to give referral partners quantifiable proof of his agency’s quality.
“When I’m talking to potential clients or referral sources, I don’t really talk about services anymore, because there are over 600 other agencies doing that,” says Guy. “What I show is our outcomes. I show them our scores and tell them to go ask other agencies what their scores are.”
“When I go in to a referral source, I tell them, ‘I’m going to make your life really easy. I show them our dashboard that tracks rehospitalization rates and client and caregiver satisfaction scores. And I say to them, ‘All you have to do is ask my competitors to show you theirs. And in Connecticut, no one else is doing this.”