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How to Create a Survey Program for Your Clients, Patients, and Staff

The most successful healthcare organizations aren’t the ones that are mistake-free; they’re the ones with a process in place to learn about mistakes before they become patterns and an action plan to correct errors before they become lost revenue.

It’s tempting to believe that you’ll hear about any serious problems in your business, but in fact, only 1 in 26 unhappy customers will complain. The rest will simply churn.

This guide will walk you through all the steps of creating your survey process, including:

  • What questions you should ask on your survey

  • How to distribute the survey (and actually get answers)
  • What to do with the feedback you receive
  • How to use even negative feedback to improve client/patient and employee retention

  • How to track major trends to fuel business growth

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