The 2015 Private Duty Benchmarking Study lists Search Engine Optimization (SEO) as the number one revenue generating consumer marketing effort for home care providers. And with more and more of your potential clients beginning their search for care online, being toward the top of search results is crucial to your growth.
In a continuation of October’s CORE Webinar (“How to Set Up a Proper Consumer-Centered Website”), Home Care Pulse Director of Marketing, Chris Marcum, will review the basics of SEO and how you can align yourself with the goals of search engines, like Google. Chris covers topics from which webpage elements you need to pay attention to on your website, as well as why it’s sometimes better for your SEO to not worry about SEO.
Director of Marketing
Home Care Pulse