Myth #1: Caregivers only care about how much they’re getting paid.
THE FACTS: Pay is important, but there are 2-3 other priorities that matter just as much to caregivers.
This is a common one, and it’s understandable. Pay is a significant factor in caregivers’ decisions of where to work, as pay is important for anyone choosing a job.
However, while it’s easy for an (understandably) frustrated agency owner to throw their hands in the air, blaming their turnover and recruitment challenges on an inability to pay more, it’s simply not the whole picture.
How do we know this? We survey thousands of caregivers a month to find out what’s important to them. (We even completed our one millionth survey recently!)
Pay is a big one, sure—but so are a host of other factors, including schedule, training, recognition, culture, communication, and the right supervisor.
In fact, when we look at frequency of comments/complaints about a particularly area, schedule and communication nearly always outrank pay.
So, when you’re considering how you can better attract/retain caregivers, understand that while pay is important, it’s just one piece of the solution. To find the rest of the pieces, you need to 1) look at all of the factors that impact a caregiver’s experience, and 2) work to understand the specific needs of your caregivers—without making assumptions.