• veteran-feat

Things to Remember This Fourth of July

It was John Adams who suggested that Independence Day become a day of nationwide celebration. In 1776, he wrote a passionate letter to his wife Abigail saying, “I am apt to believe that it will be celebrated by succeeding generations as the great anniversary festival. …It ought to be commemorated […]

By |Jul 2, 2015|Articles|0 Comments
  • women-feat

4 Types of Questions to Ask in a Caregiver Interview

Studies show that interviews predict job performance; however, not all interviews are created equal. Carefully selected interview questions can make the difference between hiring an employee who’s rehearsed versus one who’s actually ready. With caregiver turnover on the rise, it’s especially important for home care providers to hire quality employees right from […]

By |Jun 29, 2015|Articles|0 Comments
  • listening-feature

Listening to Your Home Care Employees

You’re zoned out. You’re distracted. You’re busy. You just don’t care. Regardless of the reason, sometimes you’re simply not ‘there’ when someone is talking to you. This can be especially true in the workplace, where talking is often more valued than listening. Studies show that after a brief distraction, people […]

By |Jun 24, 2015|Articles|1 Comment
  • Sales-person-passing-out-brochure-at-conference-feat

6 Secrets to Effective Marketing Materials

Business cards, pamphlets, postcards, flyers. Marketing materials come in all shapes and sizes, and in an age of increasingly popular web ads and pay per clicks, paper literature offers a uniquely tangible form of branding. However, many clients are bombarded with print ads and cheap flyers, and only the most […]

By |Jun 18, 2015|Articles|6 Comments
  • Older-couple-using-laptop-feat

How to Make Your Website More Senior Friendly

A growing number of home care clients are turning to the web to select a home care agency, and many providers are improving their websites to accommodate that shift. The 2015 Private Duty Benchmarking Study shows that 40.5% of leading home care providers rated web sources as their top consumer […]

By |Jun 16, 2015|Articles|0 Comments
  • Pre-Emp-Feat

The Pros and Cons of Pre-Employment Testing

The quality of a company largely depends on the quality of the employees. Ray Kroc, the founder of McDonald’s, once said that “You’re only as good as the people you hire.”  This is especially true for caregiving, where employees take the customer-client relationship to a very personal level and the […]

By |Jun 10, 2015|Articles|2 Comments