Research shows that 76% of consumers look at a company’s online presence before reaching out to them. And if your website isn’t appealing to consumers, 38% of them will simply leave your site and move on to another.
As the saying goes, you only get one chance to make a first impression. For home care agencies in particular, that first impression is vitally important.
Staying social during a time of social distancing is a challenge for all of us, and home care agencies have had to learn how to be creative in connecting with those in need of their services.
Regularly written and distributed e-newsletters are a highly effective way to provide meaningful content to your current clients, to increase word-of-mouth referrals for your agency, and to drive traffic to your website.